Maximize ROI: Conversion Funnel Design & A/B Testing





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    South Florida Hurricanes


    Well I am back... but there are still 4 weeks left in hurricane season.

    I have been living in South Florida for a very long time and I have been through the worst of all the hurricane but this year was incredible. You here a lo about New Orleans and Texas. But South Florida has had its share of chain reaction hurricane trauma. First Katrina was definitely more powerful than anyone expected and then Wilma. Wilma? That's right.

    This category 1.5 was definitely the worst hurricane that South Florida has seen since Andrew. The 100 mph winds knocked out power to 98% of the entire Broward county. This caused a chain reaction of traffic, travel delays, 3 hour wait times for gas and almost impossible to find food, ice or water anywhere. Unless you wanted to wait 6 hours.

    It is amazing to me how much harder the storms are getting each year. Every single "large" tree was knocked down turning South Florida into a disaster area. Now almost 3 weeks since the storm, some of my friends still do not have power. Nutz.

    Well hopefully this is it for the year. Until the next disaster.

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Conversion Funnel?

When internet users (surfers) click on web banner ads and PPC they arrive at a conversion funnel. It is also called a sales funnel, marketing pipeline, or Checkout Process.

This could be made up of landing pages, shopping carts or lead generation pages.

The conversion rate optimization process helps you understand your web site visitors and personalize their shopping experience.

Conversion funnels are essential to maximize your ROI on online advertising (PPC), affiliate programs or SEO.

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Alex Harris - Landing Page Designer, NetSuite Web Designer, and NetSuite SEO Expert.
Conversion Funnel A/B Testing and Design includes optimizing conversion rates, ppc landing page designs and improving banner click rates to maximize the ROI of online subscription services and eCommerce. The knowledge you receive from conversion funnels and A/B testing will help you learn more about your visitors and increase the value of your products. Conversion Funnel testing involves direct marketing, creative services and web development.