Maximize ROI: Conversion Funnel Design & A/B Testing





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    Microsoft Improves Demand For NetSuite Websites


    On Thursdays, I receive my laundry list of Google alerts. Today I saw one come over that titled "Microsoft Plans to Focus on Small Business Software" and it was categorized in a NetSuite alert. I use the NetSuite ecommerce software to create complete website for small business. So when I see Netsuite in the same article as Microsoft it raises an eyebrow.

    This CRM Buyer article talks about how Microsoft is attempting (again) to move into the small business space. Then the CEO of NetSuite is quoted as saying...


    As growth has dried up in the enterprise segment, almost all software companies have launched a small-business initiative, according to Zach Nelson, chief executive officer of NetSuite in San Mateo, Calif. "However, taking products designed for large companies and then retrofitting them to work for smaller businesses is a recipe for failure," Nelson said.

    "It would be like a bus manufacturer changing the color of the bus from yellow to black, and then calling it a car. Those companies that will be successful are designing solutions specifically for the needs of smaller companies, and then delivering the software as a service."

    NetSuite
    provides companies with a single, integrated, Web-based system. It includes customer relationship management Latest News about customer relationship management (CRM), order management and fulfillment, inventory management, finance management, Web-site management and employment productivity management.

    Nelson said Microsoft's effort to attract small to mid-sized firms, however, would bring credibility to the idea of an integrated suite. "We are excited by what Microsoft is promoting, because it will create an enormous amount of demand for a product like NetSuite," he said.


    This is interesting for me. If Microsoft does move into the small business space then it would definitely bring more attention for NetSuite. Thus leading to more businesses needing NetSuite Websites. And here I am perfectly positioned to Fill The Demand For NetSuite Website Customization.

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Conversion Funnel?

When internet users (surfers) click on web banner ads and PPC they arrive at a conversion funnel. It is also called a sales funnel, marketing pipeline, or Checkout Process.

This could be made up of landing pages, shopping carts or lead generation pages.

The conversion rate optimization process helps you understand your web site visitors and personalize their shopping experience.

Conversion funnels are essential to maximize your ROI on online advertising (PPC), affiliate programs or SEO.

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Alex Harris - Landing Page Designer, NetSuite Web Designer, and NetSuite SEO Expert.
Conversion Funnel A/B Testing and Design includes optimizing conversion rates, ppc landing page designs and improving banner click rates to maximize the ROI of online subscription services and eCommerce. The knowledge you receive from conversion funnels and A/B testing will help you learn more about your visitors and increase the value of your products. Conversion Funnel testing involves direct marketing, creative services and web development.